Trip Creator VS Wetu : Comparison software for DMCs

malysddm
May 18
8 min read

Updated: May 29

If you're comparing Trip Creator and Wetu for your Destination Management Company (DMC), here's what you need to know upfront:

Trip Creator focuses on improving workflows, speeding up itinerary creation, and enhancing team productivity. It's ideal for smaller teams or businesses prioritizing efficiency and automation. Pricing starts at $59 per user/month.
Wetu excels in content management, creating visually stunning itineraries, and integrating with reservation systems. It's a great fit for established DMCs looking for strong client-facing tools. Pricing starts at $75/month.

Quick Comparison

Feature Area	Trip Creator	Wetu
Core Focus	Workflow automation	Content management
Pricing	$59/user/month (min)	$75/month (min)
Best For	Small teams, operational focus	Established DMCs, visuals
Mobile Access	Web platform	TravelKey app
User Ratings	4.5/5	4.8/5

To decide, consider your team's size, budget, and whether you prioritize automation or visual content. Both platforms offer demos to help you choose.

Main Features: Trip Creator vs Wetu

Building Travel Itineraries

When it comes to crafting travel itineraries, Wetu and TripCreator each bring something unique to the table. Wetu focuses heavily on creating visually appealing proposals, leveraging its digital content library to captivate clients and increase conversion rates. On the other hand, TripCreator prioritizes operational efficiency, delivering measurable performance improvements.

Here’s how TripCreator stands out:

Efficiency Metric	Improvement
Itinerary Creation Speed	14x faster
Overall Productivity	61% increase
Conversion Rate	33% improvement

TripCreator also earns high marks for customer support, averaging 4.8/5 in satisfaction ratings. These features make it a solid choice for Destination Management Companies (DMCs) looking to meet the demands of a fast-paced market.

Booking System Features

TripCreator’s Pro plan, priced at $99 per user per month, includes a suite of tools designed to streamline booking management. Key features include:

Advanced invoicing capabilities
A robust operations management system
Integration and distribution APIs
Comprehensive online booking functionality

Wetu, meanwhile, focuses on integrating with reservation systems and enhancing mobile usability. Its TravelKey app offers in-destination support, simplifying booking management and improving the overall client experience.

Daily Operations Tools

Both platforms offer tools to simplify day-to-day operations, but their strengths lie in different areas. TripCreator leans into workflow automation and team collaboration, as highlighted by James Aitken, Chairman of UKInbound and Founder of Cashel Travel:

"TripCreator has increased our teams productivity enormously and cut the hours spent on repetitive tasks allowing staff to spend their time where it should be spent on creativity!"

Wetu, however, shines in content management and supplier network integration. Conti Ndunguru from Nasera Safaris shares their experience:

"The Wetu Itinerary Builder is a fantastic tool, but the greatest asset that Wetu has, is its people. From my first interaction I felt valued, appreciated & always had someone ready to assist in case I needed any help."

Here’s a quick comparison of their operational strengths:

Feature Area	TripCreator	Wetu
Core Focus	Workflow automation	Content management
Integration	API-driven connections	Reservation system links
Support Model	Technical assistance	Personal guidance
Mobile Access	Web platform	TravelKey app
Pricing Model	Starting at $59/user/month	Starting at $75/user/month

These differences allow DMCs to select the platform that aligns best with their specific business needs and priorities.

Price Comparison

Subscription Plans

Both platforms cater to businesses of various sizes with tiered pricing options.

TripCreator offers three subscription levels with per-user pricing:

Plan	Monthly Price*	Features
Standard	$79 ($69 yearly)	• Advanced itinerary builder • White label branding • Mobile customer app • Export options
Pro	$139 ($119 yearly)	• Operation system • Invoicing & booking • Team features • Direct integrations
Enterprise	$599+ (min. 5 users)	• Custom solutions • All Pro features • Advanced customization

*Prices are per user, per month

Wetu, on the other hand, uses flat-rate monthly pricing:

Plan	Monthly Price	Features
Free	$0	Basic functionality
Lite	$75	Essential features
Premium	$150	Advanced capabilities
Enterprise	$395	Full feature set

The choice between these pricing models depends on your business size and feature requirements.

Cost vs Business Size

The cost structures of these platforms influence their appeal to different business sizes. For instance, a small agency might find Wetu's Lite plan ($75/month) more affordable than TripCreator's per-user Standard plan, which ranges from $69 to $79 per user per month.

James A., a Managing Director, shared his perspective:

"Best quoting software for the travel trade!! Great value as you pay as you go. No long term commitment. Flex up or down depending on demand."

However, some users have expressed concerns about TripCreator's pricing model, particularly for smaller teams:

"We LOVE the product but it is super expensive for us as an agency when even an admin person needs to pay full user fee."

In terms of user ratings, Wetu scores higher for both value (4.6/5) and features (4.7/5), compared to TripCreator's ratings of 4.2/5 for value and 4.1/5 for features.

For medium to large DMCs with teams of five or more, TripCreator's Enterprise plan ($599+/month) can be a competitive option against Wetu's Enterprise plan ($395/month). Ultimately, the decision should hinge on the specific features and team size requirements rather than price alone.

Platform Experience and Help

Getting Started

Both Wetu and TripCreator are known for their user-friendly interfaces, making them easy to navigate for travel professionals. Wetu scores an impressive 4.8/5 for ease of use, while TripCreator closely follows with a 4.7/5 rating. TripCreator’s drag-and-drop itinerary builder and pre-built content libraries simplify the process, allowing users to create professional travel packages with just a few hours of training instead of days.

"Far more responsive and easy to use. Less training required, a couple of hours compared with days."

"Clear itinerary structure. Ease use for both Agency and the client."

Wetu also shines in handling complex tasks. Laura, an Africa Specialist, shares her experience:

"Wetu has a beautiful interface and easy-to-use product design that allows tour operators and agents to showcase our wonderful properties, destinations, and more!!"

Crisney, a Chief Travel Advisor, highlights how Wetu streamlines daily operations:

"Ease of use to build and then edit complex itineraries. Up to date images and information on all the properties helps to sell the itinerary. Interactive and interesting for clients."

Both platforms ensure a smooth onboarding process, enabling Destination Management Companies (DMCs) to quickly achieve operational efficiency. This is further supported by their comprehensive training and support systems.

Help and Training

Wetu offers a structured Boot Camp series designed to make onboarding seamless. These sessions include live webinars, interactive Q&A opportunities, and on-demand recordings. Here's an overview of the Boot Camp format:

Training Component	Duration	Format
Core Webinar	20 minutes	Live online
Q&A Session	Follow-up	Interactive
Recorded Sessions	On-demand	Self-paced

Boot Camps start at 10:00 a.m. SAST and require at least five participants per session. The training covers a wide range of topics:

Basics of the Itinerary Builder
Planner functionality
Managing components and day tours
Handling overnight travel
Creating hybrid content
Using business intelligence tools
Operating the catalog manager
Navigating the consultant portal

To further support users, Wetu provides a dedicated support team reachable at support@wetu.com and additional resources via its "Wetu Toolkit". These efforts have earned Wetu a stellar 5.0/5 customer service rating.

TripCreator, while requiring minimal initial training, offers robust support for its advanced features. This approach has helped it maintain an excellent 4.8/5 customer service rating. Both platforms prioritize user support, ensuring a smooth experience for travel professionals.

System Connections and Growth

Building on user support and streamlined operations, both platforms enhance their functionality through broad system integrations and features designed to support growth.

External Tool Links

Integrating with external tools is a key strength for both platforms, simplifying operations for Destination Management Companies (DMCs). TripCreator connects seamlessly with industry tools like Bókun and Travia. For instance, in November 2024, TripCreator integrated with Travia, enabling real-time updates for availability and pricing data.

Wetu, on the other hand, offers a robust integration framework with API endpoints tailored to specific operational needs:

API Type	Key Features	Format Support
Itinerary API	Create or update itineraries; load existing ones	XML SOAP, JSON REST
Analytics API	Extract traffic data and performance metrics	XML, JSON, CSV
Content API	Provides content linked to itineraries	XML, JSON

Wetu's Analytics API stands out with its ability to extract detailed data, offering customizable settings like date ranges, result limits, and filter options. Meanwhile, its Itinerary API integrates seamlessly with the Content API, creating a cohesive system for managing DMC operations.

Business Growth Features

When it comes to scaling, both platforms offer distinct approaches to help DMCs expand their reach. TripCreator's Distribution API allows DMCs to integrate their offerings directly into their websites, ensuring SEO benefits are retained.

Here's a side-by-side comparison of their growth-oriented features:

Growth Feature	TripCreator	Wetu
API Flexibility	Distribution API	Itinerary, Analytics, and Content APIs
Data Management	Supports account migration and product integration	Manages itineraries and related content
Website Integration	SEO-friendly product pages	Integrates itineraries into websites

Wetu also implements safeguards to ensure system stability during data extraction with its Analytics API. These include:

Limited date ranges for queries
Caps on items per request
Restrictions on simultaneous requests

Such measures help maintain consistent performance, even as businesses grow. Additionally, Wetu's APIs support formats like XML, JSON, and CSV, making it easier to integrate with existing tools and systems. Together, these integration and scaling tools enhance operational efficiency, building on the platforms' core strengths.

Conclusion: Making Your Choice

After weighing features, pricing, and user feedback, the differences between these two platforms become clear.

TripCreator (starting at $59 per user per month) is a great match for DMCs that prioritize:

Managing travel with 32 distinct features
Simplifying itineraries and bookings
Keeping costs manageable for smaller teams
Delivering mobile-friendly client presentations

"Since starting with Trip Creator our workflow and productivity have improved immensely. Client support interactions have decreased. We are extremely happy with our decision to subscribe to Trip Creator..."

On the other hand, Wetu (starting at $75 per month) shines for those who need:

Top-notch content management and distribution
Smooth integration with reservation systems
Strong industry connections
Excellent customer support, rated 5/5

"Wetu is a big part of what brings customers to our company AND keeps them here. I use it every day and couldn't recommend it more."

Here’s a quick side-by-side comparison to help you decide:

Aspect	TripCreator	Wetu
Overall Rating	4.5/5 (10 reviews)	4.8/5 (18 reviews)
Value Rating	4.2/5	4.6/5
Feature Count	32 features	19 features
Best For	All-in-one travel management for smaller teams	Content management for established DMCs

To make the best choice, schedule demos and explore how each platform works. Think about your team's specific needs, the size of your operation, and your future growth plans. Both options offer cloud-based deployment and reliable customer support, ensuring you're in good hands no matter which you choose.

FAQs

What are the key differences between Trip Creator and Wetu when it comes to integrating with other tools and systems?

Trip Creator delivers versatile API options, making it possible to integrate with various communication platforms and operational tools. This gives businesses the freedom to build connections that align with their unique requirements, simplifying processes and improving overall efficiency.

Wetu, in contrast, offers a Connect API tailored for easy integration with booking systems and CRMs. This feature transforms bookings into visually engaging, content-rich itineraries with minimal manual input.

While both platforms value integration, their approaches differ: Trip Creator highlights flexibility and customization, whereas Wetu focuses on seamless compatibility with existing booking and CRM systems.

How can a DMC decide between Trip Creator and Wetu based on team size and operational needs?

When deciding between Trip Creator and Wetu, Destination Management Companies (DMCs) should evaluate their team size and unique operational needs. Larger teams often benefit from software that can manage high booking volumes and intricate itineraries, while smaller teams might lean toward tools that emphasize simplicity and polished presentation.

It's also important to assess how each platform handles automation, integrates with your existing systems, and offers reporting tools. These features can save time and help reduce manual mistakes. The right choice will depend on how well the platform fits into your current workflow, accommodates your operational demands, and supports your growth ambitions.

What customer support and training options are available for new users of Trip Creator and Wetu?

Trip Creator doesn't openly detail specific customer support or training resources for new users. On the other hand, Wetu offers a 'Wetu 101 Boot Camp' series. These free training sessions are tailored to help new users get up to speed quickly. Beyond the boot camp, their customer support team is available to provide extra assistance if needed.

When deciding between the two platforms, take a close look at their onboarding and support services to see which best fits your business requirements.